Developed with nurses, Nursem uses a range of therapeutic formulas with naturally derived ingredients to create intensive and nourishing skincare. For every product bought, they give a month’s worth of hand cream to a nurse or midwife. 

Over the course of 6 months, whilst working for Broody, I created high quality, industry standard content for Nursem’s email marketing paid and organic social platforms. Working from home, independently, this included: propping, set designing, shooting and editing photographic content for this fast-growing skincare start-up. 

The set briefs ranged from making still photographs to GIFs and social reels for both new product/set launches and those pre-existing.